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Total : 2

  • 1

    Executive insights: Corporate culture and market orientation: Comparing Indian and Japanese firms

    Deshpandé, RohitFarley, John U.

    Journal of International Marketing (IF0.075) , 1999 , 7 (4) , 111-127

    SSCI ABDC-A

    W
    98
  • 2

    Measuring Market Orientation: Generalization and Synthesis

    Deshpandé, RohitFarley, John U.

    Journal of Market-Focused Management , 1998 , 2 (3) , 213-232

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