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Sinyi real estate in China: The challenges of maintaining an ethical business culture

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Abstract

This case was prepared by Prof. Terence Tsai of China Europe International Business School, Prof. Michael N. Young of Hong Kong Baptist University, Prof. Bor-shiuan Cheng of National Taiwan University, and Mr. Shubo Phillip Liu of China Europe International Business School as a basis for class discussion rather than to illustrate either effective or ineffective handling of an administrative or business situation. The authors acknowledge the financial support of a research grant from the Research Committee of China Europe International Business School.


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Strategy and Entrepreneurship


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Source

Asian Case Research Journal

ISSN:0218-9275

Year:2010

Issue:2

Volume:14

Page:159-185

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