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China's technology innovators selected cases on creating and staying ahead of business trends 商业趋势与科技创新案例集 (英文版)

Abstract

本书以商业趋势和科技创新为基石,调研和才写了七个相关的本土案例,包括腾讯、上海通用、阿里巴巴、高德地图等,行业覆盖医疗、互联网、金融、汽车、智能养殖等多个领域。本书提供深入的案例研究和独到的案例点评,对于众多商学院师生、研究者和企业管理者来说极具借鉴意义。

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Publication Info

Original Authors:Zhu, Xiaoming

Publisher:上海交通大学出版社

Language:English

Publish Date:2017-08-01

ISBN:9787313175847;;9789811053870

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