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如何为你的产品培养出“脑残粉”?

Abstract

用户看到喜欢的品牌时,脑部会发生物理性变化,这类“脑残粉”用户是最为忠实的。精益创业的盈利模式,就是用吊钩让用户形成重复购买的肌肉记忆。

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[龚焱] 中欧国际工商学院


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Source

销售与管理

ISSN:2096-5370

Year:2018

Issue:4

Page:116-121

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