CN EN
Adv.

Quelch, John A.

Professor

CEIBS IAB Honorary Chairman and Dean Emeritus

Email:jquelch@ceibs.edu

Selected:

  • 1

    All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World

    Quelch, John A. Jocz, Katherine E.

    Portfolio,2012

  • 2

    P营销:商业推广中的地点影响力 All Business is Local Why Place Matters More Than Ever in a Global,Virtual World

    约翰•A•奎尔奇凯瑟琳•E.乔克斯谢淳

    中国财富出版社,2012

  • 3

    商业皆本土

    Quelch, John

    经理人 , 2012 (11) , 62-63

  • 4

    营销的力量:优秀营销如何推动民治进程 Greater Good: How Good Marketing Makes for Better Democracy

    约翰•A•奎尔奇凯瑟琳•E•乔克斯姚燕瑾姚天晔

    上海远东出版社,2011

  • 5

    Respect your customers

    Quelch, John A.Jocz, Katherine E.

    Leader to Leader , 2011 (61) , 36-42

  • 6

    CEIBS: A Global Business School Made in China

    Quelch, John A.Velamuri, S. RamakrishnaLiu, Shengjun

    2010

  • 7

    差异化出击!

    Quelch, John A.

    经理人 , 2009 (7) , 74-76

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